The 8 Best Social Media Marketing Agencies in Melbourne for Business Growth
Ever searched “social media marketing agencies near me” in a pinch?
We’ve all been there—needing a killer social media strategy ASAP but not knowing who to trust with your brand’s online reputation. You’ve brainstormed content ideas and set your business goals, but finding the right agency to execute your vision can feel like navigating a maze.
With so many agencies in Melbourne, it’s hard to tell who will deliver results that boost engagement—and who might leave you with generic posts and missed opportunities.
Don’t stress—we’ve done the legwork for you! After analyzing Melbourne’s top social media marketing agencies, we’ve rounded up the best ones to help elevate your online presence, captivate your audience, and grow your brand.
How much does it cost to hire a social media marketing agency in Melbourne?
Hiring a social media marketing agency in Melbourne typically costs between AU$2,000 and AU$8,000 per month. Prices vary depending on the agency’s expertise, scope of services, and campaign goals.
1. Webplanners
Address: 304/566 St kilda Road, Melbourne VIC 3004 Australia
Contact:
- Phone: (03) 9988 2341
- Email: [email protected]
Business hours: Daily: 9AM to 6PM
Webplanners is a Melbourne-based digital agency known for combining strategic insight with practical execution across the digital marketing spectrum. Their social media marketing services stand out for their goal-driven approach, ensuring brands don’t just get visibility—they build meaningful relationships that lead to real business growth.
Rather than taking a one-size-fits-all approach, Webplanners tailors your social media strategy to fit your business type, goals, and audience. They assess which platforms will bring the highest ROI and engagement—whether Facebook, Instagram, LinkedIn, or others.
Their team helps turn your business into a relatable “digital person,” fostering brand loyalty through authentic content, tone, and engagement. This elevates your presence from transactional to relational, encouraging repeat customers and deeper community ties.
Webplanners doesn’t just consult—they manage your entire campaign lifecycle: account setup, audience targeting, content creation, ad execution, and performance tracking.
They prioritise leads and conversions over surface-level engagement like likes and shares. This data-driven focus ensures your social media spend translates into real business impact, not just popularity.
With hands-on experience across multiple social media platforms, Webplanners ensures your messaging and visuals are optimised for each environment, from Instagram Stories to LinkedIn ads.
They regularly analyse campaign data and engagement reports to identify new opportunities for optimisation, giving your brand a competitive edge and ensuring your campaigns stay fresh and relevant.
Social media doesn’t operate in isolation. Webplanners connects your campaigns to SEO, Google Ads, remarketing, and email automation—ensuring cohesive and aligned messaging across all customer touchpoints.
Solved in couple of days
“Webplanners team has really helped us to solve our website problem. We had integration issues and contacted couple of companies but they couldn’t solve the problems. Webplanners solved in couple of days. Thank you again highly recommended”
Excellent customer service
“I had an excellent customer service experience with Dipak. Very efficient and polite. The work required was an urgent fix and Dipak got the fix done quickly and with no issues. Highly recommend!”
2. Social Media Tribe
Address: 101 Moray St, South Melbourne VIC 3205
Contact: 1300 187 423 (1300 1 TRIBE)
Business hours: Mon to Fri: 9AM to 5PM
Founded in 2011, Social Media Tribe is an Australian-based agency offering tailored social media marketing solutions for businesses across Melbourne, Geelong, and beyond. With a team of creatives, strategists, and content managers, they specialize in building authentic online presences that resonate with your target audience.
With 13+ years in the social media marketing space, Social Media Tribe brings seasoned expertise to every campaign, making them a reliable choice for businesses new to digital marketing or looking to refine their presence.
They go beyond surface-level posts by conducting in-depth brand immersion sessions to discover your core message, audience, and goals—resulting in a tailored strategy that feels aligned and intentional.
From copywriting and graphic design to scheduling, moderating, and responding to followers, Social Media Tribe handles the entire social media process, freeing up business owners to focus on operations.
Their commitment-free approach gives clients the freedom to evaluate results without long-term pressure, making it an appealing option for startups and small businesses testing social media waters.
The team is local, responsive, and invested in your success. You get access to strategists, photographers, videographers, and social media managers who collaborate to create cohesive campaigns.
Rather than chasing vanity metrics, Social Media Tribe emphasizes meaningful engagement with the right people—”your tribe”—which is especially beneficial for purpose-driven brands.
Everything has been easy
“Working with the Social Media Team It’s been good, the team has been really supportive, whether it’s Kristy with our monthly catch ups to Casey sending through the content, to the recording the video content. Everything has been easy and has resulted in an increase in our brand and clients referencing videos when we initially engage with them. We would recommend Social Media Tribe for your social media content needs. Justin Hooper – Director at Lifestyle Led Wealth”
Professional, friendly, responsive
“Since I’ve been working with Social Media Tribe, I’ve been noticing that my initial inquiries from clients have been more qualified, more engaged and I am getting really positive feedback from my posts on social media, especially Facebook and LinkedIN. I’ve been extremely happy with the service that I have received from Minna and the team at Social Media Tribe. They’ve been professional, friendly, responsive and I’m getting great feedback about my social media content from my friends, family and colleagues. I couldn’t recommend them more highly.”
3. Melbourne Social Co
Address: Unit 5/67-73 Hardware Ln
Contact: +61 1300 386 165
Business hours: Mon-Fri: 9:00am – 5:00pm
Operating as an independent creative agency for over 13 years, Melbourne Social Co stands out as a dynamic and innovative agency. They offer premium services tailored to elevating brands in the digital space.
Their User-Generated Content (UGC) packages are a hit. They combine strategy, diverse creators, and seamless management to deliver content that’s fresh, engaging, and perfectly on-brand.
Clients love how the team turns ideas into campaigns that not only grab attention but also feel authentic and relatable. Their mix of professionalism and creativity is a breath of fresh air for brands aiming to elevate their online presence.
The agency’s knack for quick, trend-driven content creation also makes it stand out, especially for businesses wanting to stay ahead in the fast-paced digital world.
That said, some clients feel communication during longer projects could be more proactive. There were occasional delays, and the clients had to send follow-ups just to get answers.
Their bold style, while impactful, may also not appeal to brands seeking more traditional campaigns.
We Can Always Rely on Them
“Melbourne Social Co are an incredible agency to work with. M&Co Creative as a Talent Management Agency are always impressed with their dedication to ensuring Talent and their authenticity is prioritised in campaigns. We have worked with Melbourne Social Co for a couple years now and have built such a lovely relationship with the team and can always rely on them, their professionalism and efficiency. We love working with them and cant wait to continue to work with the team.”
– Mari Koyama, Google Review
Boosted my Online Presence
“Melbourne Social Co has been a game-changer for my small business. Their expert team helped me harness the power of social media to boost my online presence and drive growth. I highly recommend them and I’m so grateful for their ongoing support!”
– Mariah Khoury, Google Review
4. 80/20 Digital
Address: Level 1/308 Toorak Road, South Yarra, VIC 3141
Contact: 03 9042 0714
Business Hours: Monday to Friday – 9:00 AM to 5:00 PM
If you’re a small to medium-sized business looking to grow your brand online, 80/20 Digital offers a highly strategic and performance-driven approach to social media marketing, specialising in lead generation for service-based businesses. Based in Melbourne, their team brings over 15 years of experience and a deep understanding of what actually moves the needle, focusing on the 20% of social content that generates 80% of the results.
Unlike generic content mills, 80/20 Digital starts by truly understanding your business, audience, and objectives. They build custom content calendars, align messaging with your brand identity, and use competitor benchmarking and performance data to steer every campaign.
From strategy creation to day-to-day content posting, hashtag research, scheduling, ad management, and performance reporting, 80/20 Digital offers a full-stack solution. Whether you need organic growth or paid campaign execution, everything is covered under one roof.
Their approach intelligently balances organic content (to build trust and engagement) with ROI-driven paid ads (to amplify reach and drive conversions). This dual-pronged strategy ensures better visibility and lead generation with efficient budget use.
With a strong portfolio across industries such as Allied Health, Trades, Real Estate, Finance, and Legal, 80/20 Digital tailors its tone, creative assets, and campaign focus to each sector. They understand the unique marketing challenges and customer behaviour within each niche and develop social media posts that speak to your audience.
Your brand’s social feed will never look like a copy-paste job. Their in-house designers and content creators build consistent, on-brand visuals and templates that make your social pages feel curated and professional.
Their posting schedules are designed to hit audience peak times, and their paid campaigns are continuously refined via A/B testing. This minimises waste and ensures your budget is working hard to achieve measurable outcomes.
You’ll never be in the dark about your campaign performance. With transparent and regular reporting, you’ll know exactly how your content is performing, which posts are converting, and what next steps to take.
Results are outstanding
“I’ve collaborated with 8020 on numerous projects, and I can’t recommend them highly enough! Their expertise in SEO and WordPress development has been a fantastic support for my design company. Their results are also outstanding, and Colm and his team’s knowledge is second to none. They provide practical solutions, are highly responsive, and work quickly to meet our goals. If you need a dependable partner for SEO and WordPress websites, 8020 is the way to go!”
Team is knowledgeable, responsive, and truly understands how to improve online visibility
“Excellent SEO Services from 8020 Digital! I’ve had a fantastic experience working with 8020 Digital for my website’s SEO. Their team is knowledgeable, responsive, and truly understands how to improve online visibility. Since partnering with them, I’ve noticed significant improvements in search rankings and website traffic. They provide clear insights, practical strategies, and ongoing support to ensure long-term success. I highly recommend 8020 Digital to anyone looking for professional and results-driven SEO services. I truly appreciate their dedication and expertise!”
5. Eight Clients
Address: Level 4/152 Elizabeth St
Contact: +61 1300 885 479
Business hours: Mon-Sun: 8:00am – 6:00pm
Eight Clients delivers a social media experience that stands out, thanks to their proprietary Scroll Stopping Strategy™. This strategy combines social data, consumer insights, and trend analysis to create highly engaging content.
Their personalized approach, with a cap of eight clients per account manager, ensures tailored strategies and open communication.
Their content creation services are comprehensive. They offer photography, videography, graphic design, and compelling copywriting that aligns with the latest trends.
Platform-specific expertise across TikTok, Instagram, and Facebook allows them to adapt strategies for maximum engagement and reach.
On the downside, some clients find their reliance on analytics and metrics overwhelming, requiring active input throughout campaigns.
Additionally, while their approach is creative, it might not suit brands preferring a more traditional or low-key style.
For smaller businesses, the extensive scope of services could feel excessive or less adaptable to niche needs.
Gave Us So Much Insight
“Recently we were lucky enough to have a social media audit from Shanice, and she is absolutely amazing! She gave us so much insight into what we’re doing well and where we can do better, absolute gold! Thank you so much Shanice, you’re the best! We look forward to working with you in the future.”
– Aretii Naturals, Google Review
Thoroughly Answered our Specific Questions
“Marcus’ training was extremely informative and beneficial to my social media marketing knowledge. He thoroughly went over the content to ensure understanding and answered our specific questions. I would greatly recommend to anyone who is looking to extend and further their knowledge and skill set.”
– Acullinan, Google Review
6. Digital Movement
Address: Level 3/480 Collins St
Contact: +61 1300 988 161
Business hours: Mon-Fri: 8:00am – 6:00pm
Digital Movement brings a refreshing mix of professionalism and approachability to digital marketing, with their flexible payment plans being a standout feature.
The ability to spread costs over time makes investing in SEO, Google Ads, and social media campaigns less daunting. This makes them perfect for businesses looking to grow without breaking the bank.
Clients love the personalized touch from their dedicated account managers. Many praised them for bringing a strategic mindset and keeping communication clear and actionable.
Their promise of page 1 Google rankings feels ambitious but delivers, with many clients seeing real results.
We also love their comprehensive all-in-one service offering. From social media ads to sleek website development, their services ensure businesses have everything they need under one roof.
On the flip side, some clients noted that the creative elements of campaigns could use more flair, as the focus on measurable results can sometimes overshadow originality.
Kept me Updated Along the Way
“The team at Digital Movement has been absolutely fantastic in creating my shiny new website for Willow Branch Photography, and I couldn’t be happier with the redesign and development! They kept me updated along the way and obliged my requests for features and changes, and overall I’ve had a wonderful experience with them. I’m looking forward to the next stage with Digital Movement, and I can’t wait to see how my business grows as a result!”
– Malin Burnand, Google Review
Very Professional and Accomodating
“Digital movement has been such a good choice for my online marketing needs. Stuart, Ross and Dean have been very professional and accommodating. The increased traffic from the marketing strategy is already evident.”
– Martin Lilford, Google Review
7. Digital Next
Address: 133 Buckhurst St
Contact: +61 3 9699 4585
Business hours: Mon-Fri: 9:00am – 5:00pm
Digital Next combines professionalism and creativity to deliver results that truly stand out. Their experienced team excels at blending technical expertise with a keen understanding of brand identity, making every campaign feel uniquely tailored.
From SEO strategies that boost visibility to social media ads that grab attention, their approach ensures your business gets noticed for all the right reasons.
Their commitment to customization is a real highlight. Strategies are carefully crafted to match your business goals, with regular updates and detailed reports that keep you in the loop every step of the way.
Clients often appreciate how approachable and collaborative the team is, making the process both seamless and effective.
That said, their love for data sometimes overshadows the creative storytelling side. Clients also noted a bit more flexibility during campaign execution would be welcome.
Attention to Detail
“Working with Digital Next has been a fantastic experience. Their expertise and dedication have taken our SEO to the next level, and the results have been remarkable. Special shout-out to Steven, who has been outstanding throughout the process. His attention to detail, strategic insights, and commitment to our success have truly made a difference. Highly recommend Digital Next for anyone looking to boost their online presence!”
– Mic Cohen, Google Review
All our Metrics are Up
“Digital Next have helped our business massively with funnelling more organic users to our website resulting in more revenue than ever before! Omar & Ella have been incredibly hands on & helpful. Very happy with the results as all metrics are up which is great, recommend them highly for any business looking for growth & a more trustworthy digital presence.”
– Ange Mcdougal, Google Review
8. Reform Digital
Address: 141 Osborne St
Contact: +61 1300 713 359
Business hours: Mon-Fri: 9:00am – 5:00pm
Reform Digital delivers exceptional results with its conversion-driven mindset, focusing on turning online interactions into measurable business outcomes.
We were impressed with their expertise, which spans SEO, PPC, and social media campaigns. This ensures every strategy is tailored to meet specific business goals.
The personalized approach ensures campaigns feel relevant and impactful, backed by data-driven decisions.
Clients also often commend their ability to blend technical skills with a deep understanding of performance metrics, creating campaigns that engage and convert.
Their transparent communication and regular updates further enhance the client experience, making it easy to track progress and outcomes.
However, their strong focus on conversions may not fully accommodate industries that prioritize broader brand awareness or long-term storytelling.
Additionally, while effective, their detailed and analytical methods might feel overwhelming for clients unfamiliar with digital marketing.
Impressed by their Expertise and Passion
“Alissa and the Reform Digtial team conducted a detailed analysis of our website and provided one of the most comprehensive reviews we’ve ever had – very clear, actionable, and insightful. I’ve first met the RD team at a Digital Marketers Australia Conference and was impressed by the expertise and passion they shared about SEO excellence. They are not only accurate and efficient, but also incredibly dynamic and easy to work with.”
– Fred S, Google Review
Results are Impressive
“I have been working with the team at Reform for the past few months, they have been tidying up my SEO and launched decent EDM’s via Klaviyo. The results for this are impressive. John, Spencer and the team are super professional and I feel like the worry and uncertainty of this part of my business is being handed over to them day by day.”
– Todd Hilleard, Google Review